Description
Finding a job that fits your lifestyle isn't always easy. That's where Kelly® comes in. We're seeking a Marketing Media Specialist (Remote). Sound good? Take a closer look below. We're here to help you find something great that works for you—so you won't miss a moment of what really matters in your life.
Pay Rate: $45-$50 per hour
Location: Rosemont IL 60018
Contract to Hire
Remote - Can live anywhere in the US
Why you should apply to be an Production Operator
- Competitive pay rate.
- Opportunity to work with a reputable company.
- Convenient time shift Monday – Friday, 8:00 AM – 5:00 PM
As a Paid Media Specialist, you will be responsible for planning, implementing, and optimizing digital advertising campaigns across multiple platforms and channels targeting our B2B prospects and customers.
What's a typical day as an Marketing Media Specialist You'll be:
- Campaign Strategy: Collaborate with the marketing team to develop and execute comprehensive paid media strategies that align with B2B objectives, including lead generation and brand awareness.
- Platform Management: Manage and optimize campaigns across various platforms, including Google Ads, Microsoft Ads, Facebook, Instagram, Pinterest, and Twitter.
- Ad Creation: Work with creative teams to create compelling ad copy, designs, and formats that resonate with the B2B audience.
- Audience Targeting: Utilize audience segmentation and targeting strategies to reach specific B2B customer segments with tailored messages.
- Budget Analysis: Evaluate media spend across various campaigns, ads, and keywords to provide optimization recommendations.
- A/B Testing: Conduct A/B tests on ad creatives, headlines, and landing pages to optimize click-through rates and conversion rates.
- Performance Analysis: Monitor campaign performance metrics and provide actionable insights to optimize campaigns for better results.
- Reporting: Generate regular reports on paid media campaign performance and share insights and recommendations with stakeholders.
- Compliance: Ensure all ad campaigns adhere to relevant advertising regulations and industry best practices.
- Emerging Trends: Stay up-to-date with industry trends and emerging ad technologies and best practices to identify new opportunities for growth and innovation.
- 1-3 years of hands-on experience in executing digital ad campaigns across various platforms, including Google Ads, Microsoft Ads, and social media advertising (Facebook, Instagram, Pinterest, Twitter).
- Experience in analytics tools including GA4 and Adobe Analytics.
- Strong analytical and problem-solving skills with a focus on data-driven decision-making.
- Excellent communication and collaboration abilities to work effectively with cross-functional teams.
- Understanding of B2B marketing principles and best practices is preferred.
- Bachelor's degree in Marketing, Business, or a related field.
- Certifications in relevant platforms (e.g., Google Ads, Microsoft Advertising, Google Analytics, etc.) are a plus.
As part of our promise to talent, Kelly supports those who work with us through a variety of benefits, perks, and work-related resources. Kelly offers eligible employees voluntary benefit plans including medical, dental, vision, telemedicine, term life, whole life, accident insurance, critical illness, a legal plan, and short-term disability. As a Kelly employee, you will have access to a retirement savings plan, service bonus and holiday pay plans (earn up to eight paid holidays per benefit year), and a transit spending account. In addition, employees are entitled to earn paid sick leave under the applicable state or local plan. Click here for more information on benefits and perks that may be available to you as a member of the Kelly Talent Community.
Get a complete career fit with Kelly®.
You're looking to keep your career moving onward and upward, and we're here to help you do just that. Our staffing experts connect you with top companies for opportunities where you can learn, grow, and thrive. Jobs that fit your skills and experience, and most importantly, fit right on your path of where you want to go in your career.About Kelly
Work changes everything. And at Kelly, we're obsessed with where it can take you. To us, it's about more than simply accepting your next job opportunity. It's the fuel that powers every next step of your life. It's the ripple effect that changes and improves everything for your family, your community, and the world. Which is why, here at Kelly, we are dedicated to providing you with limitless opportunities to enrich your life—just ask the 300,000 people we employ each year.Kelly Services is proud to be an Equal Employment Opportunity and Affirmative Action employer. We welcome, value, and embrace diversity at all levels and are committed to building a team that is inclusive of a variety of backgrounds, communities, perspectives, and abilities. At Kelly, we believe that the more inclusive we are, the better services we can provide. Requests for accommodation related to our application process can be directed to Kelly's Human Resource Knowledge Center. Kelly complies with the requirements of California's state and local Fair Chance laws. A conviction does not automatically bar individuals from employment. Kelly participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
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