Description
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Associate Business Development Representative, Mastercard Services Services is a key differentiator for Mastercard, providing cutting-edge services that help our customers grow. Focused on thinking big and scaling fast around the globe, this agile team is responsible for end-to-end solutions for a diverse global customer base. Centered on data-driven technologies and innovation, these services include consulting, loyalty and marketing programs, business experimentation, and data-driven information and risk management services.As Mastercard Services expands into new industries and markets, the Associate Business Development Representative will be responsible for both inbound lead management and outbound prospecting (calls, emails, social outreach) to engage senior decision-makers, qualify opportunities, and book meetings with enterprise clients. This role offers exposure to Mastercard's full services portfolio and involves close collaboration with Business Development and B2B Marketing teams.
Key Responsibilities:
• Inbound & Outbound Lead Generation: Process inbound leads to ensure timely qualification and follow-up, while also engaging prospects through outbound channels (calls, emails, LinkedIn, etc.) to source business opportunities and book meetings against quarterly targets.
• Collaboration: Partner with sales, marketing, and product teams to align prospecting efforts with campaigns and business priorities. Participate in discovery calls with prospects and provide feedback to improve lead generation processes.
• CRM & Data Management: Maintain accurate and up-to-date records of all prospecting activities and interactions in CRM systems (e.g., Salesforce) to ensure data integrity and consistency.
• Data-Driven Approach: Use analytics to measure the effectiveness of outreach strategies, optimize tactics based on performance metrics, and provide regular reports on activities, campaigns, and business impact to leadership.
• Continuous Learning: Stay up to date on Mastercard's offerings, industry trends, and the competitive landscape. Build product knowledge to tailor messaging and demonstrate relevance to potential clients.
Al About You
• Fluency in English and Portuguese is required; Spanish proficiency is a plus, given responsibility for outreach across European and EEMEA markets.
• Proven business development experience, ideally in SaaS and/or a global organization.
• Strong verbal and written communication skills with the ability to engage senior stakeholders.
• Understanding of outbound prospecting and inbound/outbound sales processes, with proficiency in CRM (Salesforce) and sales tools such as Outreach.io, ZoomInfo, Lusha, and LinkedIn Sales Navigator.
• Able to work independently as a problem-solver while collaborating effectively across teams.
• Strong analytical skills to assess performance metrics and make data-driven decisions.
• Adaptable to changing priorities and able to quickly build knowledge in new industries and product areas.
• Commercially driven, with the ability to build relationships based on empathy, thought leadership, and subject matter expertise.
• Detail-oriented and organized, with the ability to manage multiple priorities in a fast-paced environment.
• Agile and creative thinker who thrives in dynamic markets and responds effectively to shifts in business and economic trends.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Abide by Mastercard's security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
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