Promotions/Special Events Manager Job Listing at Wind Creek Hospitality in Bethlehem, PA (Job ID 286)

Description

Description

Job Overview:

The Manager develops, coordinates, organizes, and ensures successful completion of promotions and promotional advertising for their assigned WCH property.

Duties and Responsibilities:

• Creates, implements and executes promotions (immediate, short and long range) to ensure growth in player profitability and overall brand engagement while retaining existing customers and acquiring new customers
• Designs and executes promotions for the Casinos that drives play, trips, time on device, increased brand engagement and hotel occupancy (where applicable)
• Develops canned instantaneous promotions with collateral support via all media/communication options that can be implemented immediately; Communicates and works with other departments to determine criteria/standard procedures for instantaneous promotions usage
• Ensures that promotions are creative, bring energy to the property, and adhere to Gaming Commission  regulations and/or other state requirements based on region
• Creates and implements promotions that are tailored to online and on property (OLOP) company initiatives
• Evaluates reports and measurements of promotions to ensure they meet or exceed expectations of

play, trips, time on device, increased brand engagement and hotel occupancy (where applicable)

• Maintains an ongoing schedule of promotions as outlined in the property marketing plan
• Prepares financial pro forma projections of expected profitability for proposed promotions and reviews the results of past promotions and events; Makes recommendations for the feasibility of repeating or modifying those promotions
• Develops theme, format and budget specifications for all promotions
• Coordinates and acts as master of ceremonies for promotions and special events related to the casino
• Coordinates all décor requirements for promotions
• Determines staffing needs and ensures proper work schedules necessary to implement promotions
• Ensures public awareness of events
• Directs, oversees, and assists the Corporate Director of Promotions, Property and Corporate leadership with planning of promotions, entertainment and other marketing projects as assigned
• Distributes promotional materials online, throughout casino, and local area as needed
• Completes required paperwork and reporting for promotion winners including winners' releases and IRS 1099 forms
• Handles special assignments from the Corporate Director of Promotions, Chief Marketing Officer, and Property Leadership
• Communicates all events and information related to the events to operating departments to ensure timely coordination of all promotions and assures that appropriate personnel are equipped to address customer concerns
• Establishes an effective working relationship with all operating departments
• Other duties and responsibilities as assigned

Job Requirements: (please ensure you meet the listed requirements prior to applying)  

• Bachelor's Degree in Marketing, Public Relations or Related Field AND two (2) years supervisory or management experience in Marketing– required

• OR Four (4) years' experience in a Management position in Marketing– required 
• OR Three (3) years' experience in a Supervisory position with Wind Creek Hospitality– required 

• Two (2) years' experience with planning and/or execution of promotions and special events  - required
• Must have five (5) years' experience in a major casino or resort environment in a competitive market, to include slots, tables, food and beverage and entertainment,  (property or organization with revenues larger than $250 million per year) with a proven track record of increase revenues– required 

• Experienced and proficient user in Microsoft Excel; a skills test will be administered and candidate must achieve at least 70% skills pass rate– required

• Must pass an interview panel regarding communication skills, guest services skills, and obvious demonstration of a naturally outgoing, friendly, helpful personality and positive attitude (job audition will be required)
• Must have strong leadership, organizational, communication, human relations, and decision-making skills.
• Must be organized and detail oriented

• Must successfully pass job interview, including a guest service audition

• Exceptional service attitude
• Excellent verbal and written communication skills
• Superior people skills
• Must have public speaking experience
• Self-starter with a strong sense of urgency in tackling challenges
• High level of professionalism
• Ability to work calmly in difficult, high-pressure and high-stress situations
• Must be able and willing to work a flexible schedule, to include evenings, weekends and holidays
• Possess a valid state-issued driver's license
• Willing to travel and participate in training as recommended or required
• Must have, or the ability to obtain, the required gaming license issued by the governing authority in the region/state of the property assignment as a requirement for this position
• Must have willingness and ability to work in a smoke/secondary smoke environment

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